Mazerat | Wein.Wirt
When Julia and Heribert approached me with the idea of creating a simple yet elegant one-pager for their wine bar, it quickly became clear that the design had to be consistent with the restaurant's minimalist, modern interior. The challenge was to create a digital presence that visually echoed the ambiance and aesthetics of the wine bar, while conveying all the important information in a compact and clear manner. In order to provide customers with a seamless experience, a newsletter system was implemented alongside the website, which not only acts as a digital CRM, but also manages and registers events. Guests can conveniently register online and Julia & Heribert can keep track of registrations and customer data at all times. From the subtle colour scheme to the clear typography, the design follows the principle of 'less is more'. Generous white space, restrained imagery and precise wording create a calm, inviting atmosphere - in keeping with the purist interior design of the wine bar. The result is an overall harmonious look that highlights the personality of the operators and enables them to communicate quickly and efficiently with their guests.
Other Projects.